Sunderland Football Club: A Visual Identity Rooted in Tradition, Redefined for the Modern Era
Sunderland Football Club is one of the most recognizable names in English football and has been at the forefront of developing its own unique identity on and off the pitch. Initially nicknamed ‘The Black Cats’ due to their iconic black and white stripes, Sunderland have since focused on creating a new visual identity that reflects their rich history and respect for tradition. This identity has been designed to evoke strong emotion through the clever use of colour, type, imagery and messaging. The traditional black and white stripes provide an anchoring point for any visual expression of Sunderland’s identity and have been reinvigorated with dynamic angles, tonal edges and elements of modern graphic design to create a strong, timeless identity. The intense red and yellow colours that are used throughout the identity, create an energetic and passionate atmosphere.
Crocs Features
+ There are two different ways to wear, you can wear it as sandals or flip flop.
+ Constructed with lightweight and soft material.
+ The upper is made of EVA
+ Feature: Anti-Slippery, Hard-Wearing, Quick-Drying
+ Perfect for indoor or outdoor use.
Note: Due to the different monitor and light effects, the actual color of the item might be slightly different from the visual pictures.
Size guide
SHIPPING & HANDLING
Processing Time: 5-8 business days in regular seasons.
Shipping Time: 6-10 business days in regular seasons.